IAC's approach is to turn your activist email list into a strategically valuable advocacy community of citizens who understand their own stake in your issues; are able to communicate with each other, as well as with your organization; have a sense of personal accountability to your community; and can articulate your campaign message to policymakers IN THEIR OWN WORDS.

If you can rely on a strategic advocacy community, instead of just a large activist email list, you will be able to exert greater influence on public policy with fewer messages to policymakers.

The trick is to strategically cultivate your online community. IAC provides seasoned expertise at doing just this.

Whether you want to grow your own community or tap into existing communites on social network and blog websites, IAC provides the most insightful and effective strategies available.